Partnership
Howie Mandel x MAGNEPUP
Big news for MAGNEPUP
We’re incredibly excited to officially announce our partnership with Howie — a collaboration that represents more than just a new face for our brand. It’s a step forward in how we show up, tell our story, and connect with the everyday adventures that define life with your dog.
1:32Why this made sense
Built on one simple idea: make real life easier.
Not staged. Not overly polished. Just real moments — outside, on the move, and shared with your dog.Howie Mandel × MAGNEPUP
From the beginning, MAGNEPUP has been built on one simple idea: make real life easier. Whether that’s quick leash handling, hands-free moments, or gear that actually keeps up with you — we design for functionality without sacrificing style or experience.
That’s exactly why this partnership made sense. Howie embodies the lifestyle we build for. The kind of moments where simplicity matters, and your gear should work with you, not against you.
Everyday life
Showcasing how MAGNEPUP fits into everyday life.
Real, not manufactured
Creating content that feels real, not manufactured.
Evolving together
Continuing to evolve our brand alongside the people (and dogs) who use it.



